One of the top haunts in the country opens its doors this weekend at its new home in Gwinnett County.
After 20 years at its old location along I-85 in Norcross, the attraction now sits along West Park Place Road in Stone Mountain.
“We think that the new location is going to be incredible both for the show and for our patrons. It’s a much bigger location (and) we own the building, so we can make the modifications we need to really do this justice,” says co-owner Ben Armstrong.
He tells WSB Radio’s Sandra Parrish parking will be much better too with three lots available at no charge. And having queue lines both inside and outside is expected to move guests through faster.
Just like at the old location, there will be two shows this year: one with scary mummy-type monsters and the other a science-fiction thriller. As always, expect monsters to scare patrons as they wait in line or walk through the midway.
Armstrong, who was known to dress up himself through the years, says he now takes a supervisory role due to the size of the attraction.
“In a week or two I’ll know what I like and what I want to change. Right now, I just want them to see it,” he says.
Netherworld employs more than 400 people including 125 actors during its month-long season. Armstrong says the old location would typically see 75,000 visitors during that time and he hopes they’ll see as much, if not more, at this new one.
After this weekend’s preview on Friday and Saturday nights, the show will close for the week and then open nightly from Oct. 5 through Nov. 4.
The new location also includes three escape rooms which are open year-round.
