As Business Insider's Clancy Morgan points out—Adidas makes more than 400 million pairs of shoes every year.
“Manufacturing that many shoes requires a lot of resources,” Morgan adds.
And recently, the sportswear manufacturer has opted for more environmentally friendly resources.
Morgan writes that experts predict in 30 years, “there will be more plastic in our oceans than fish.
“And one study estimates that 90 percent of seabirds have consumed some form of plastic waste.”
Considering all this, Adidas is trying to “stop some of that plastic before it reaches the ocean,” Morgan writes, adding, “In 2015, Adidas partnered with the environmental organization Parley for the Oceans. Their goal? To turn marine pollution into sportswear.
“And they've made huge progress.”
This year, Adidas predicts the company will make some 11 million pairs of shoes with recycled ocean plastic.
“That's more than double what it made in 2018,” Morgan points out.
According to company executives, the partnership has kept more than 2,800 tons of plastic from reaching the oceans.
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