Business

Think twice before opting in to Verizon’s new awards program

Before you "opt in" to Verizon's new Verizon Up Awards program, you may want pause and think about what you are giving up.

The new program awards users a credit for every $300 they spend on their Verizon bill.

Loris Silverman in Clark Howard's Consumer Action Center says, “I would caution people to think about whether they want Verizon to have all their data.”

If you opt in, then the company can track a lot of what you do. They will know your web browsing, your location, service usage, postal and email addresses.

"They will pretty much know everything about you," says Silverman.

She adds that even if you change your mind and want to opt out, your information is still available to them for three years after that.

Verizon has done this before with its earlier rewards program called “Smart Rewards,” which also required users to opt in to the Verizon Selects tracking program.

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